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Competitive Mold Maker
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Case Study: Getting a Grip on Die/Mold Production


Hunt-Wilde EDM Investment Saves Costs and Promotes Market Expansion Hunt-Wilde EDM Investment Saves Costs and Promotes Market Expansion

Hunt-Wilde Corporation began operations in Dayton, Ohio, in 1946 by manufacturing vinyl injection molded parts, the bulk of which were handlegrips for bicycles. Toward the end of the century the U.S. bicycle manufacturing business began to move offshore, where it is now predominantly located.

This significant market shift allowed Hunt-Wilde to gain the capacity to further diversify its traditional Flexon™ handlegrips to pursue alternative markets such as lawn and garden equipment, medical transportation devices and industrial devices. It even moved into other product areas such as molded marine parts, foam grips and profile extrusions that it previously never would have considered manufacturing.

Hunt-Wilde Vice President Ken Hunt says this transition would not have been possible without investing in Makino EDM and graphite milling equipment. "We acquired an EDNC43S with HQSF™ (High-Quality Surface Finish) technology to burn our dies and molds, as well as an SNC64 to mill the graphite electrodes and hard mill cavities. This allowed us to prepare these molds internally instead of sending all of that work out. Makino machinery drove out operational costs, enhanced our flexibility to meet diversified customer needs and allowed us to delve into new markets of injection-molded products.

Makino helped us drive out tens of thousands of dollars of die/mold preparation costs from our operation, as well as virtually eliminate $40,000 worth of polish and bench work annually. "Makino helped us drive out tens of thousands of dollars of die/mold preparation costs from our operation, as well as virtually eliminate $40,000 worth of polish and bench work annually. Our cycle time production is now 10 times greater with the Makino machinery than our previous internal process. This has allowed us to acquire a significant amount of work we would not have gotten previously. A lot of the work probably would have gone overseas. Instead, we can be a competitive global force in the marketplace."

Hunt-Wilde Transition [back to top]

Prior to consolidating in Tampa, Florida, Hunt-Wilde bought an extrusion company in Miami that made custom profiles during 1974. The two operations were combined in Florida in 1979, and an aftermarket foam grip manufacturer from Arkansas was added to their 90-person operation in 1995. Hunt-Wilde is still family owned and operated, and is succeeding in its second generation. Ken Hunt handles manufacturing operations, his brother Doug handles administrative operations and Jeff Wilde is in charge of sales operations. Together, these sons of the two founders are moving the company into other market segments.

The diversity into new markets and product uses brought about the need for mass customization. This required more engineering and design, research and development, prototyping and ergonomic study than the company had previously conducted when it focused on the standard finger-ribbed grip. New manufacturing processes had to be developed to reduce cycle times, speed time-to-market, increase quality and drive out operational costs in order for the company to stay competitive.

Philip Bayldon, engineering supervisor for Hunt-Wilde, realized that to be competitive the company needed to develop its own internal die/mold production operation. "When I started here, we did mold repair and mold maintenance on old manual EDMs. We couldn't keep up with the work on them, so we started sending all of our molds out at a cost 10 times greater than what we now spend in house."

"Because of the quality finish of the HQSF™, achieving up to a 10-micron finish, the molds only need a bit of post-EDM buffing and they are good to go," says Hunt. "In the past, we would spend anywhere from a month to eight weeks to polish out 24 blocks. Now we do it in hours, and we can provide a much quicker turnaround time to market for our customers."

Decisions and Performance [back to top]

Discovering the SNC64 and the EDNC43S with HQSF™ technology at a trade show, Hunt was amazed at the speed provided by Makino. "Our previous method of building molds was a long and very tedious process. At peak operations, we used to build a simple mold in about six months. With the Makino EDNC43S and SNC64 working in tandem to make our electrodes and burn our mold, we just finished building four complex and multi-cavity molds in about 12 weeks."

Bayldon and Doug Hunt perform the design and engineering work at Hunt-Wilde. According to Bayldon, the company used to make wooden or aluminum carvings to demonstrate handlegrip concepts to customers. Now, it can produce an actual prototype. "With the Makino advanced EDM machining, combined with our 3D CAD-CAM network, it is now much easier to develop an actual mold and inject a prototype part true to size, texture and color," says Bayldon. A major benefit that they see with the EDNC43S with HQSF™ is flexible production, something they did not expect according to Bayldon. "C-axis on the EDNC43S allows us to burn horizontally and at 360 degrees, allowing us to eliminate multiple setups, with angle blocks and sign plates to achieve the design repetition in the cavity. That is a huge plus for us. At peak operations, we used to make six or eight cavity molds a year, before Makino. Now we can make 30 cavities in a week, or 200-plus molds a year, an increase of nearly 2,500 percent.

Hunt-Wilde uses a Makino SNC64 to mill graphite electrodes and hard mill cavities."Makino machinery also allows us to perform our mold repair and support work three times faster than before in our eight-person die/mold shop. Molds that are made on Makino machinery are very easy to reburn and remake, which additionally speeds up our support to our 20 injection molding machines ranging from 50 to 750 tons."

In addition, the company has gained significant savings in time and money from unattended machining in its die/mold operation, monitored by a Web-based video system. According to Hunt, "Unattended time just didn't exist before. I don't know how we got along without it now."

Changing Attitudes and the Future [back to top]

Makino machinery affected the attitude and performance of his whole operation, says Hunt. "Before we got these machines, we were making handlegrips the same way we did 40 years ago. Acquiring Makino has changed the perception of the people in the molding department and the entire operation. Now that we are practicing 'high-tech' operations in our tool room, we are taking that same mental approach in what we are molding, and the team is much more aware of the unlimited potential of our new processes.

"We won't buy any more cheap machines. They are not worth the investment. Makino is proving to be a sure thing."
- Philip Bayldon
"We used to have such terrible problems and inefficiencies with the old molds; we were constantly redoing and rebuilding them. The time and money we have saved is unbelievable. We just finished a new mold for a nine-inch-long grip that was, up until now, made in an old, detailed two-cavity mold that we had to have built by someone else. We had trouble getting acceptable parts. We now have a four-cavity mold that is running around the clock twice as fast as our original process, which is eight times as fast as the original production, because of what we could do in the tool room with Makino."

This has also given Hunt-Wilde the extra capacity to do extremely profitable contract work for outside companies that do not have the Makino machining capabilities, according to Hunt. "We have invested heavily into becoming a high-technology operation. Our investment is not only in quality equipment like Makino, but also in the extensive internal cost-control processes we have put in place to properly maximize this investment.

"This process allows us to offer our expertise to others who cannot afford to make this transition, or who don't have the volume to make the effort cost-effective. We are bringing in some income for Hunt-Wilde, which is reducing the overhead of the whole operation. And we are staying competitive and not losing as much business off-shore for our work as well as others we support."

Every purchase in technology like Makino that we make allows us to grow more sophisticated, more accurate and more complicated. We won't buy any more cheap machines. They are not worth the investment. Makino is proving to be a sure thing. According to Bayldon, Hunt-Wilde has learned something about capital equipment acquisition. "Every purchase in technology like Makino that we make allows us to grow more sophisticated, more accurate and more complicated. We won't buy any more cheap machines. They are not worth the investment. Makino is proving to be a sure thing."

As to what he has done with his other EDM machinery, Hunt says, "There is just no market for the other equipment. And, our guys prefer not to use them. So we primarily use them as room dividers. Every mold we make is now on Makino."

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SUBJECTS COVERED IN THIS ARTICLE:

 

 
Jeff Wilde and Ken Hunt spurred business and revitalized market focus by introducing Makino into Hunt-Wilde Corporation's operations.

 

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